Noah Zandan and Hallie Lynch studied the impact of virtual backgrounds and published the findings in an article in the Harvard Business Review. Nothing good happens with a virtual background! They must not care much about this meeting or me as a person.” With a fake background, viewers inevitably wonder, “What is actually back there? I wonder what they are hiding.” And then, “If I’m showing my actual background, what can’t they?” And perhaps, “I bet they didn’t even bother to pick up the dirty socks. It is obvious when someone is using a fake background, even with a green screen, the best technology. Let’s be clear what it is: a computer-generated image.
If people think you are fake, they won’t see you as authentic and real.Ī virtual background is anything but authentic. People won’t accept your recommendation when they don’t trust you. When you are presenting, or even just sitting in a meeting, you want to built trust and authenticity. Instead of helping us strengthen our personal brand and build our influence, they do just the opposite Unfortunately, virtual backgrounds are a problem. The blurred background feels both artsy and trendy. It lets you do a meeting from your bed, or the bathtub since nobody can tell where you are. The backgrounds disguise your perhaps modest abode. Virtual backgrounds were immediately popular and continue to enjoy heavy use. With this setting, items in the background are sort of visible, but blurred enough to be impossible to make out. Zoom introduced a modified option in 2020, the blurred background.
With a click of the button, you can transport yourself to a ski lodge, or a stylish Chicago apartment. You can have planet behind you, or a beach with gentle waves, or a camel walking in the desert. One of the most exciting parts of Zoom and other platforms is the ability to use a virtual background. So let me offer one piece of advice: show your real background. Still, it is quite clear that virtual communication will remain a big part of our world for a long time to come. Managers and executives are just now going to meetings, traveling to visit customers and attending in-person discussions. Front-line workers have been on the job throughout the pandemic, delivering packages, cooking meals and repairing engines.
The business world is slowly emerging from the COVID lock-down.
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